We are so glad you asked! Sometimes called shelf barkers or ‘wooblers’, the humble shelf wobbler is a fantastic, cost-effective means of in-store advertising. With a wide range of shapes, materials and finishing options available, you can create the perfect product for any occasion! Here’s just some of the ways that a shelf wobbler can help your business.
Use a shelf wobbler as Covid signage
In the current climate, it’s absolutely paramount to keep customers and staff safe in store. Consider using custom printed shelf wobblers, designed with helpful health and safety guidance, alongside your other instore signage.
Unlike window signs and roller banners, shelf wobblers can be helpfully distributed amongst the shelves themselves, where customers are already looking, giving them a high level of visibility! Why not use them on your most popular aisles to mark out 2 metre spaces, or remind visitors not to touch products unless necessary?
Pop on the shelf edge to promote new products
Say you’ve just stocked a brand new product and you’re hoping customers will go mad for it! How will they, if they don’t know about it? Shelf wobblers pop out directly from the shelf edge and so are a great way to draw attention to a new product, and helpfully direct customers straight to it.
Wobblers and gifts!
Consider using a custom printed shelf wobbler to draw the eye to great gift ideas! Perfect for the run up to Christmas, helpful wobblers stating ‘Gift idea’ or ‘Great gift here!’ cuts down browsing, saving customers valuable time.
Use shelf wobblers as instore decoration
Design different shelf wobblers depending on the time of year! Create a festive, snowy scene for Christmas, a heart-filled design for Valentine’s and a pastel-coloured egg-cellent background for Easter! Take the opportunity to wish your customers a Happy Christmas / Valentine’s / Easter and promote your brand affability, alongside your products. You’ll certainly stand out from the crowd!
Sales!
Got a product on a special promotion? Draw attention directly to it by using a bright red shelf wobbler stating ‘Sale here!’. Movement demands attention and your customers are sure to notice a red, wobbling sign right next to your promoted product!
If you’re looking for other POS printing products, consider aisle fins, shelf strips or shelf talkers to complement your wobblers! Get in touch now to find out more!